Volume 18, No. 6, 2021

Youtube A Growing Communication Tool For Libraries: A Survey Of Maharshi Dayanand University Library Users

Balvinder Kumar and Satish Kumar Malik


The academic use of YouTube has increased tremendously in the last few years due to COVID19. All the educational institutions were closed during the lockdown, and innovative technology was adopted by the Schools, Colleges, and Universities to provide education to the students. Libraries are not an exception and implemented some new techniques and technology to provide library services to their users. Social media is one of them, and libraries started sharing virtual events, tutorial videos, library resources, and awareness videos. The current study was conducted to know the leading social networking site (SNS) to watch tutorial videos, the most liked social media platform to obtain URL links of the documents, to receive new arrival alerts, and the most suitable for Real-Time Chat among popular SNSs like Twitter, YouTube, Facebook, and Instagram.

Pages: 6995-7010

Keywords: YouTube was purchased by Google in November 2006 at the cost of $1.65 billion (Encyclopedia Britannica 2020).

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